Perle du Nord
M comme Mutuelle,
more than a connection,
a true entrepreneurial adventure
A mutual fund reinventing its trade, offer, customer relations and organisation to better serve its customers.
Imagine, create, launch and develop a new mutual fund brand in France.
The only mutual fund who takes mutuality beyond its products to offer people who help people!
Creation of the brand, communication territory and all communication tools from website to sales documents, from customised street marketing campaigns to billboard advertising.